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1. Advertising : Case Study

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Greggs – ‘The Home of Fresh Baking’ Campaign

We relaunched Greggs on TV with an advertising campaign that reflected their heritage as bakers, and added some food values to those of instant gratification and value for money.

‘The Home of Fresh Baking’ was the creative idea, and a troupe of Happy Bakers was recruited to front the integrated campaign.

Things we did

National TV
National/Local Radio and Press
Local Marketing
In-Store
Digital, Digital POS

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0113 234 1630
enquiries@gratterpalm.co.uk

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